An ecommerce terms and conditions is a legal agreement that explains the rules regarding things such as owner-customer responsibilities, pricing and payment, returns, promotions, and shipping details. The terms for an ecommerce shop will also limit the business’s liability for the accuracy of product descriptions, availability of products, and product defects.

As it’s a legal contract between an owner and their customers, the goal behind creating a terms and conditions is to create an extra layer of protection for an online business. Furthermore, a clear and easily accessible terms and conditions can serve as a means of offering your customers a sense of clarity and trust in your business practices.